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Want To Work With Social Media Influencers? Here’s What You Need To Know

Whilst working with influencers is not a new concept in marketing, working with digital influencers on platforms such as Instagram is still very much unchartered territory for a lot of small businesses. And although it’s easy to get it wrong and waste a lot of time and money on “fake” accounts or the wrong type

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Why Storytelling Is Absolutely Vital For Any Successful Business Publicity Campaign

Storytelling isn’t a new thing, it’s not a digital marketing buzz phrase and it certainly isn’t an alien concept. In fact “storytelling” is at the very core of all society, it’s what makes us human. The ability to relate and recall stories is something we teach children from a very young age as we use

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