A Belfast-based company are calling on businesses and members of the public to sign up for their epic Power of 4 challenge and raise vital funds for the NSPCC’s Childline service.
This is the fourth year that Debt Strategists Bell & Company have organised the event. In 2022, they raised an amazing £25,000 and hope to beat that in 2023.
Taking place from Wednesday October 11 to Friday October 13, Power of 4 participants will run or walk 4 miles, every 4 hours, day and night, for 48 consecutive hours, covering 48 miles in total.
Not for the faint-hearted, The Power of 4 Challenge is inspired by David Goggins, Ex-US Navy Seal, Ultra Marathon runner, triathlete and author of the book, Can’t Hurt Me.
However, if an endurance challenge isn’t your thing, you can still support those taking part and Childline by making a donation via justgiving.com (search bellcompanypo4).
Bell & Company, who specialise in all areas of personal and business debt, selected the challenge due to the connection with the number four – it costs on average approximately £4 to answer a call to Childline.
The team will be undertaking the challenge in Belfast city centre, and anyone is welcome to join them, however you can take part anywhere in Northern Ireland and beyond.
Bell & Company have been supporters of NSPCC Northern Ireland since 2016 and became official Corporate Partners of the charity in 2018.
Chairman and founder Terry Bell says: “We began supporting Childline in 2016 after hearing about the great work that the NSPCC does from financial services expert and adventurer, David Tait MBE.
“In 2018, we were delighted to become official Corporate Partners with NSPCC Northern Ireland.
“As well as being an exciting event, The Power of 4 Challenge is an amazing team-building opportunity for businesses and also great fun for groups of friends, or even individuals, who just want to improve their fitness and test their endurance, while raising money for a great cause.
“It’s completely free to register, and we ask everyone taking part to pledge to raise at least £250, and each team of 4 to raise £1000.
“The Power of 4 is a challenge, particularly in respect of sleep deprivation, but a bit of hardship will make sure we can make a difference to the lives of children and young people.”
Katrina Hughes, NSPCC NI Corporate & Events Fundraising Manager says: “NSPCC Northern Ireland are so grateful for the fantastic ongoing support from Bell & Company; their dedication amazes us each year, and we are so excited to support with the fourth and final Power of 4 Challenge to raise vital funds to keep our services running.
“We invite everyone to please support this phenomenal event, you can sign up to complete the challenge yourself, make a donation or come out and cheer on the teams during their four-mile laps.
“We would love to see you there!”
*The Bell & Company Power of 4 challenge takes place from Wednesday 11 – Friday 13 October 2023. To sign up or make a donation email: [email protected] or go to: justgiving.com and search bellcompanypo4. For information on the services offered by Bell & Company, go to: bellcomp.co.uk